ADSO Summit Will Unite the Dental Industry

By Andrew Smith, Executive Director, Association of Dental Support Organizations

In March, the Association for Dental Support Organizations (ADSO) will bring together leaders in the dental industry for three days of thought leadership, unparalleled networking, and the ADSO Solutions Center showcasing cutting-edge technology and innovation. The summit, “Uniting Dentistry – Bringing the Industry Together for Growth & Progress,” is an event for DSOs by DSOs that will prove to be a valuable experience for anyone looking to gain advanced insight into the industry and collaborate with other leaders in a joined space. 

The ADSO Summit will bring in 1,000+ attendees from across the dental industry to discuss the most pressing issues facing DSOs today. Major themes that will be explored include the Mouth-Body Connection, technology as a driver of resiliency and growth, staffing and retention in an unprecedented labor market and DSOs as partners for new dentists. These are among the key issues the dental industry is facing in 2023.

In the spirit of bringing industry experts together at the Summit, Brian David Johnson and Cynthia “Cynt” Marshall will serve as keynote speakers at the event. Johnson is an experienced futurist, a Professor of Practice at Arizona State University’s School for the Future of Innovation in Society, and a Fellow at Frost & Sullivan. Marshall is the CEO of the Dallas Mavericks and the first Black female CEO in the NBA. Prior to joining the Mavericks, she spent over 36 years of her impressive career at AT&T and founded her own consulting firm, Marshalling Resources. Johnson’s and Marshall’s insights into the business industry will surely help dental leaders and practitioners navigate the complex terrain of the evolving dental landscape.

Other summit highlights include the pre-summit session “Innovative Solutions for Unprecedented Times;” a post-summit session targeted to Mid-Market DSOs; Thought Leader Theater with talks from ADSO partners; the ADSO Solutions Center for networking; and breakout sessions on topics including Operation/IT, Marketing, HR, Finance, Clinical Leadership and Procurement/Supply Chain. 

The ADSO Summit will be held March 28 – 31 at the Omni Orlando Resort in Orlando, Florida.