Three Steps for Easy Goal Setting in Annual Planning

Sponsored Content: Jarvis Analytics

Setting next year’s goals for your DSO can be daunting. Determining whether you need new team members to meet your production goals or how much you want to collect can make your head spin. You’re in luck – these three steps can help you set realistic goals for your DSO faster and more easily than you might expect. 

Step One: Evaluate Your Calendar

The first step in easy goal setting is figuring out what each location’s calendar will look like next year and how many days they’ll be open. Mark the holidays, vacation time and any other days each location might not be open. Be sure to think of holidays or celebrations that only some of your locations might celebrate or take off, such as state holidays. 

Step Two: Analyze Your Data

The next step in easy goal setting is analyzing the data from the past year. Once you have your baseline daily and monthly production for all your locations, you know what to expect from each location next year.

For example, start by evaluating each location’s calendar for next year. After evaluating their calendar for next year, look at last year – particularly the production per visit and how many visits they averaged per day. From there, they can predict their monthly average production per day. If that location averaged 10 visits per day last January at $450 per visit, they should plan for $4,500 a day for next January at their location.

Step Three: Set Your Goals

Once you have evaluated your calendar and analyzed your data, you’re ready to set your goals. Start by determining how you want to grow your DSO’s production. Based on the factors you pulled from your data (e.g., provider days per location, patient visits or production per visit), you can choose which factor you’d like to grow.

If you want to increase the amount of production each location makes per visit, consider adding new high-value laser services or a small fee increase on common treatments. Since you’ve already evaluated your calendar and analyzed your data per location, you can easily plug in these small changes and see what a big difference they could make – and set your goals accordingly. You can even see if it would be more effective in one location versus another.

Choosing the Right Partner

When evaluating your calendar, analyzing your data and trying to set goals, the wrong technology can slow your DSO down significantly. Jarvis Analytics works in the background all year to give your organization the data you need so you don’t have to enter data manually or spend time importing, exporting and organizing. Jarvis can tell you how many days a month a doctor worked last year, how many patients a location saw in one day and even how many dollars they made per visit – all in seconds to make setting (and meeting) goals a breeze. To learn more about how Jarvis Analytics can help your DSO reach your annual goals, visit our website,