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Category: 2018

Nov/Dec 2018

Making the Connection

Posted onNovember 20, 2018November 20, 2018

By Laura Thill Patients today respond to digital marketing. Today, few households in America do not revolve around smartphones, iPads and desktop/laptop computers. Indeed, dental …

Nov/Dec 2018

A Tale of Two Brands

Posted onNovember 20, 2018November 20, 2018

Tech-savvy dental professionals today have plenty of products at their disposal, most of which will deliver great results. So, what makes a practice choose one …

Nov/Dec 2018

One Message, Many Audiences

Posted onNovember 20, 2018

Maintaining a consistent brand across a large organization isn’t easy, particularly when the target audience is so diverse. By Laura Thill At the heart of …

Nov/Dec 2018

OMNICHROMA: One shade fits all

Posted onNovember 20, 2018November 20, 2018

Sponsored: Tokuyama Dental Meeting the demands of a large patient clientele isn’t always easy. OMNICHROMA by Tokuyama Dental is a unique dental composite solution designed …

Nov/Dec 2018

Special Markets Solutions: Look, Listen, Learn

Posted onNovember 20, 2018November 20, 2018

Sponsored: Ivoclar Vivadent Whether solo or group practice, patients have come to expect cutting edge product technology delivered in a seamless dental experience. That demand …

Nov/Dec 2018

A Novel Solution

Posted onNovember 20, 2018November 20, 2018

Sponsored by SDI (North America) Inc. SDI’s Riva Star is a two-step process silver diamine fluoride (SDF) and potassium iodide (KI) desensitizer. Periodontal disease affects …

Nov/Dec 2018

Needlestick and Sharps Injuries

Posted onNovember 20, 2018November 20, 2018

Dentistry may not be as dangerous as skyscraper construction or racecar driving, but it has its share of risks. By Dr. Katherine Schrubbe, RDH, BS, …

Nov/Dec 2018

Periodontal disease

Posted onNovember 20, 2018November 20, 2018

Understanding the risks of periodontal disease can motivate patients to adhere to a good oral homecare routine. Periodontal disease begins with gingivitis – a mild …

Nov/Dec 2018

OSAP Dental Infection Control Boot Camp™

Posted onNovember 20, 2018November 20, 2018

The Organization for Safety, Asepsis and Prevention (OSAP) – a community of clinicians, educators, policy makers, consultants and industry representatives who advocate for the Safest …

Nov/Dec 2018

Be The Leader They Want

Posted onNovember 20, 2018November 20, 2018

By Lisa Earle McLeod A recent Forbes article revealed that 65 percent of people would rather have a different boss than a raise. Take that …

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